Product added to cart
As a Scandinavian company, we believe that the outdoors should be a natural part of everyday life. We call it ‘friluftsliv’. This view is ingrained in children from a young age and is very much a constant part of their education growing up. But while Scandinavians have their children outside from an early age, British children are among the most housebound in the world. Last year a poll was conducted that showed that 75% of UK children spent less time outdoors than prison inmates.