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There are a lot of reasons to like winter. Few experiences are more satisfying than stepping outside on the first...

It’s that time of year. The leaves are red and yellow. If they haven’t started falling already they soon will,...

“Friluftsliv”. It is a widely accepted word in Sweden and the rest of Scandinavia. There is no direct translation in...

A lot of people know that wool has terrific insulating qualities, many know of its breathability, and some even know...

Howling winds reaching 25 meters per second. A thick snowfall creating a complete whiteout. Not so much as a sliver...

The notion of dressing in layers is closely tied to the Scandinavian approach to outdoor clothing. It is also something...

Over 2,600 international exhibitors, over 80,000 visitors from 110 countries. Without exaggerating it is safe to say that ISPO Munich...

The Kåta. It was invented by the Sami, an indigenous people found in northern Sweden, Norway, and Finland among other...

As you walk into the shop you are greeted by the staff, but you brush them aside. You know why...